CLIENT
The Global Institute for Diversity and Change brought a delegation of American business professionals to participate in NAWO ECONOMIC AND CULTURAL DEVELOPMENT SUMMIT in Lagos and Abuja, Nigeria, to mark the “Year of the Return” – the 400th commemoration of the first enslaved Africans who were brought to the state of Virginia on August 25, 1619 in the United States of America.
Brief
Generate awareness for the Nawo Economic and Cultural Development Summit in Lagos and Abuja.
Results
- PR amplification of the summit in leading media platforms in Nigeria.
- Arranged an interview with some of the Nawo participants in Nigeria’s leading morning show.
- Successful Public Relations and media management for external media stakeholders in line with the client’s philosophy.
- Provide coverage and amplification services for all Nawo activations.
